Here are some thoughts and advice from app UX design professionals written to help give small businesses a competitive edge. Feel free to ask us a question on our Contact Us page.

Five Typography Tips for your Website

“It’s not what you say, it’s how you say it.” In this case, the “how” is which of the hundreds of thousands of fonts you choose for your website. In “Web Design is 95% Typography”, Oliver Reichenstein says selecting the best font enhances the page’s “readability, accessibility, usability and overall graphic balance.”   Help out…

The Importance of Attractive UX Design

Usability is a core necessity for all apps and websites. A recent study uncovered the importance of sleek user experience pages beyond just the beautiful design.   Don Norman, an accomplished user-centered designer, wrote how his research indicated attractive things work better. In 2005, three researchers from London colleges began examining if user perceptions of aesthetics…