Here are some thoughts and advice from mobile app developmnet professionals written to help give small businesses a competitive edge. If you need help or would like to hire us to develop your app, reach out to us on our Contact Us page.

Five Typography Tips for your Website

“It’s not what you say, it’s how you say it.” In this case, the “how” is which of the hundreds of thousands of fonts you choose for your website. In “Web Design is 95% Typography”, Oliver Reichenstein says selecting the best font enhances the page’s “readability, accessibility, usability and overall graphic balance.”   Help out…

The Importance of Attractive UX Design

Usability is a core necessity for all apps and websites. A recent study uncovered the importance of sleek user experience pages beyond just the beautiful design.   Don Norman, an accomplished user-centered designer, wrote how his research indicated attractive things work better. In 2005, three researchers from London colleges began examining if user perceptions of aesthetics…

How a Competitor’s App Can Close Your Business

How consumers view food is radically changing. Organic is the fastest-growing sector of the U.S. food industry, accounting for $43.3 billion in sales in 2015. A survey found 88 percent of respondents will pay more for healthier foods, or those containing buzzwords like “all natural” or “super foods.” Consumers see food as a method to manage their…