You have your business plan. You have your business cards, but now what? Finding and signing new clients seems easier in thought, and sometimes it’s hard to know where to even start. We’ve created a four-part action plan based on our experience to help you start making some big moves. 1.Choose the right people…
Video marketing is already the next big thing. Wyzowl found 61 percent of business use videos, and 66 percent of them were not utilizing the medium a year prior. But why has this technique experienced a burst in popularity? Read on to learn. 1.Improve your online ranking According to Moovly, your website is 53…
As an established or new entrepreneur, you want to spend your money on advertising and lead-acquiring. According to Acceleration Partners, over 80 percent of brands use affiliate marketing to help generate leads, web traffic, and even sales. However, with such a large market, some businesses have emerged and created leads and web traffic in less…
Every start-up dreams of creating a legacy like Apple’s. Despite their humble beginnings, the company positioned itself as a technology powerhouse and leader during the last 30 years. But how did they do it, and, more importantly, how can you replicate their strategy and apply it to your business? Simon Sinek gave a…
Consumers are overwhelmed with options. Think about how many emails you received today. More specifically, think how many came from just retailers, grocery stores, or other business industries. As a small business, standing out above the noise is incredibly difficult. However, once you have your consumer’s attention, transforming a website visit into a lead…
In our increasingly technology-reliant society, many consumers will explore your company’s website prior to inquiring about your services and making a sale. Focusing on user experience design and website functionality can often lead to decreased attention on the content and layout. Before undergoing a huge redesign, consider these small changes to better inform your potential…